Protip: just because you’ve somehow managed to combine some letters to form some words and you’ve placed radio buttons alongside them doesn’t mean you’ve created a poll.
Bonus protip: you can see research that’s just as bad (but generally a lot less offensive) on the home pages of most every local TV station, newspaper, and radio [...]
Entries Tagged as ‘what’
July 27, 2009
Excuse me while I vomit.
July 17, 2009
Meanwhile, Deep in John Zogby’s Secret Underground Lair/Science Lab…
I’m not the first one to see this, but that never stopped me before; everyone loves a good dogpile.
The Borg Collective fine people at Zogby Interactive just asked me this interesting set of questions:
What the hell are they working on up there in Utica?
April 2, 2009
What are the Republicans Thinking?
For reasons completely beyond me, I’m on the Republican National Committee’s junk mail list. This morning, I received the strangely bad survey they’ve been taking to try to figue out what they’re doing wrong and what they can do to fix it.
Partisan feelings aside (for the moment), this isn’t a horrible idea; there’s nothing wrong [...]
March 16, 2009
What?
Just answered about four painfully bad screens of questions — a matrix asking me to rank 21 items on a 1-10 scale, and then multiple screens asking me to rank each of those items individually from 1st to 21st most important to me, which is impossible when you really only care about five of the [...]
February 23, 2009
Wow. Just wow.
You’ll have to excuse the low quality of the image here; I snagged it off a WebEx meeting where the presenter flashed it by as part of a PowerPoint he was sharing. I don’t know the source, I don’t know the rationale, I just know it’s probably going to be the worst matrix you ever [...]
January 6, 2009
Confusing Respondents With Unexpected Interfaces
I suppose this is one way to keep your respondents engaged and paying attention:
It might just be that I’m looking at this relatively early in the morning — maybe some additional coffee would help — but this seems like a yes/no radio button situation to me — either I saw an outdoor poster or I [...]
November 12, 2008
What the Hell is This About?
I can’t figure out why Zogby is asking this; I’m not aware of either candidate having anything specific to say about either steroids or tort reform, and I’m really pretty sure that if they had spoken about steroids, they’ve have been on the same side of the issue, no?
Weird.
November 11, 2008
Uh, OK.
This happens to be Greenfield’s work, but I’m fairly sure Harris does it as well.
How, exactly, (and why) would you attempt to enter a range of zip codes in answer to this question? Especially considering the field is constrained to 5 characters in size. Was there a time during which respondents were insisting on claiming [...]